Introduction to the aftermarket


The aftermarket is a revenue leveler – when you control it

The aftermarket safeguards and evens out your cash flow.
The aftermarket serves as a ”revenue leveler” during recessions, when your customers don’t invest in new machinery. They maintain existing equipment, which means you can sell seals as essential spare parts. This way, the aftermarket secures continuous profitability regardless of market conditions.

The aftermarket is the most profitable part of business

80% of the total market value is normally derived from spare parts. The margin is significant, at around 4–8 times the purchase price.

The easiest business to win, is from your existing customers who have already chosen you as a supplier.

The seal is the number one wear component and will need to be replaced multiple times, during the life cycle of equipment.

What Roplan can do for your aftermarket revenues

With Roplan as a partner you get a ”one stop shop” providing a critical component in your equipment. You also get your own engineered seal solution that ensures your products are reliable, cost-efficient and competitive. Finally, you get a seal that is difficult to pirate, giving you control of your aftermarket and access to earnings from the spare parts which is usually the most profitable part of business.

Why Roplan want you to own your aftermarket

We believe that you owning your aftermarket is the most beneficial strategy for both parties.

You already have a global footprint with a strong brand and an established distribution, customer base and a service organization that can be utilized for  shaft seal distribution.

We focus on the knowhow, development, production and logistics of the shaft seal and only supply them to one customer – you.  This eliminates the cost of building an additional sales organization and distribution network.

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Aftermarket calculation tool